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NASCAR Notes

>>NASCAR In Darlington

(Darlington, SC)  --  NASCAR's Sprint Cup Series heads to Darlington this weekend for Saturday's Bojangles' Southern 500.  Regan Smith became a first-time winner on the Sprint Cup circuit when he captured the 2011 running of the Southern 500.  Brad Keselowski won last weekend at Talladega to climb to 12th in the Sprint Cup standings, but Greg Biffle maintained a seven-point lead over Matt Kenseth.  Dale Earnhardt Jr., Denny Hamlin and Kevin Harvick out out the top-five.

>>Coca-Cola Enters Endorsement Deal With Patrick

(Atlanta, GA)  --  Coca-Cola is entering a partnership with NASCAR driver Danica Patrick.  The soft drink giant has signed a multi-year endorsement deal with the popular female driver to promote its Coke Zero brand.  Patrick will begin serving as spokeswoman for Coke Zero at the Coca-Cola 600 in Charlotte later this month and Coke Zero 400 at Daytona in July.  Patrick will do marketing for the brand and her racing jumpsuit and Chevrolet car will both don Coke Zero logos, as well.

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