Jared White of Clinton, program director and local farm broadcaster for WHOW The BIG 1520 AM/92.3 FM and WEZC 95.9 FM, all in Clinton, has successfully met the requirements to earn the designation of Radio Marketing Professional (RMP) as certified by the Radio Advertising Bureau.
The Radio Advertising Professional (RMP) designation is the first step in a comprehensive, multi-level training and certification program developed and administered by the Radio Advertising Bureau. RMP graduates must complete and rigorous course of study that focuses on mastering the knowledge and skills necessary to help local businesses maximize their advertising success. To earn their RMP diploma, candidates must pass a challenging one-hour written examination.
The Radio Advertising Bureau (RAB) is the sales and marketing arm of the Radio Industry with more than 5,000 member stations, networks, and related sales organizations in the U.S. and abroad.