Some Illinois State University students want to be marketing wizards, and tested out what they've learned at a national competition in Dallas to market food and other agricultural products.
Illinois State's student chapter of the National Agri-Marketing Association, or NAMA (nah-MUH), brought home four awards, including student chapter of the year. The I-S-U group beat out the NAMA student group at the University of Illinois and 30 other ag programs at colleges and universities nationwide. Joey Keller is a junior from Waverly and competed on team I-S-U;
Amanda Diesburg (DEEZ-burg) of Paxton serves as the I-S-U agri-marketing student chapter's president;
The Illinois State group spent nearly a year planning and practicing for the competition. They pitched "Mulligan's milk-fed pork," or hogs marketed to high-end restaurants, for what the group says is 'nose-to-tail cooking.' Their peers at other schools also voted the I-S-U NAMA chapter as the "team we'd call...if we landed in jail."