Standing with physicians and other state officials the Illinois Attorney General filed a lawsuit Thursday against vape company JUUL. Kwame Raoul using the state’s consumer fraud act as a basis to the lawsuit says JUUL targeted and marketed to kids.

Reading from JUUL’s own instructions he said it’s clear that they wanted non-smokers to start using their products.

The lawsuit seeks to stop JUUL from engaging in deceptive practices and hold them accountable for youth e-cigarette use.